I Have Learned That Trying

I Think A Smart Woman Can Sell The Average Man Anything.

If You Are Writing About Baloney, Don't Try And Make It Cornish Hen, Because That's The Worst Kind Of Baloney There Is. Just Make It Darn Good Baloney.

Before You Can Have A Share Of Market, You Must Have A Share Of Mind.

Too Many Ads That Try Not To Go Over The Reader's Head End Up Beneath His Notice.

I Have Learned To Respect Ideas, Wherever They Come From. Often They Come From Clients. Account Executives Often Have Big Creative Ideas, Regardless Of What Some Writers Think.