What's The Worst That Could

I Always Point People To The Article '1,000 True Fans' By Kevin Kelly. If You Choose Your Thousand Ideal Customers Or Readers Properly And Find The Single Author Blog That Targets That Audience, You Never Have To Do Any More Marketing. You're Done. That Is A Lesson That Very Few Product Developers And Marketers Have Learned, And It's Unfortunate.

Perfection Is An Impossible Destination

To Enjoy Life, You Don't Need Fancy Nonsense, But You Do Need To Control Your Time And Realize That Most Things Just Aren't As Serious As You Make Them Out To Be.

In Excess, Most Endeavors And Possessions Take On The Characteristics Of Their Opposite.

It's Lonely At The Top. Ninety-nine Percent Of People In The World Are Convinced They Are Incapable Of Achieving Great Things, So They Aim For The Mediocre. The Level Of Competition Is Thus Fiercest For "realistic" Goals, Paradoxically Making Them The Most Time-consuming And Energy Consuming. It Is Easier To Raise $10,000,000 Than It Is $1,000,000. It Is Easier To Pick Up The One Perfect 10 In The Bar Than The Five 8s.