The Key To Acting With

Before You Wonder "am I Doing Things Right?" Wonder "am I Doing The Right Things?"

The Fire Inside People Is Like A Match; The Way To Ignite That Flame Is Initially Through Friction, Then Other Matches Are Lit Through Warmth.

When The Trust Is High, You Get The Trust Dividend. Investors Invest In Brands People Trust. Consumers Buy More From Companies They Trust, They Spend More With Companies They Trust, They Recommend Companies They Trust, And They Give Companies They Trust The Benefit Of The Doubt When Things Go Wrong.

Everyone Has Values; Even Criminal Gangs Have Values. Values Govern People's Behavior But Principles Govern The Consequences Of Those Behaviors.

I Teach People How To Treat Me By What I Will Allow.