The Essence Of Strategy Is

Efforts To Preserve All Industries Will Lower The National Standard Of Living.

Change Brings Opportunities. On The Other Hand, Change Can Be Confusing.

Strategy Is About Making Choices, Trade-offs; It's About Deliberately Choosing To Be Different.

Finally, Strategy Must Have Continuity. It Can't Be Constantly Reinvented.

The Underlying Principles Of Strategy Are Enduring, Regardless Of Technology Or The Pace Of Change.