Reading Is Good, Action Is

Start-up Success Is Not A Consequence Of Good Genes Or Being In The Right Place At The Right Time. Success Can Be Engineered By Following The Right Process, Which Means It Can Be Learned, Which Means It Can Be Taught.

By The Time That Product Is Ready To Be Distributed Widely, It Will Already Have Established Customers.

It Doesn't Matter If You Call It A Boom Or A Bubble. The Startup Business Moves In Cycles, And What Goes Up Will Eventually Come Down.

Learning To See Waste And Systematically Eliminate It Has Allowed Lean Companies Such As Toyota To Dominate Entire Industries. Lean Thinking Defines Value As 'providing Benefit To The Customer'; Anything Else Is Waste.

The Lean Startup Method Is Not About Cost, It Is About Speed.