Quality Begins With The Intent,

Transformation Is Not Automatic. It Must Be Learned; It Must Be Led.

Experience By Itself Teaches Nothing... Without Theory, Experience Has No Meaning. Without Theory, One Has No Questions To Ask. Hence, Without Theory, There Is No Learning.

Choice Of Aim Is Clearly A Matter Of Clarification Of Values, Especially On The Choice Between Possible Options.

Sub-optimization Is When Everyone Is For Himself. Optimization Is When Everyone Is Working To Help The Company.

...the Most Important Things We Need To Manage Can't Be Measured.