I'm Better About Things Than

Profit Is Not The Explanation, Cause, Or Rationale Of Business Behavior And Business Decisions, But The Test Of Their Validity.

It Is Better To Pick The Wrong Priority Than None At All.

It Is Commonly Believed That Innovations Create Changes - But Few Ever Do. Successful Innovations Exploit Changes That Have Already Happened.

Unless Strategy Evaluation Is Performed Seriously And Systematically, And Unless Strategists Are Willing To Act On The Results, Energy Will Be Used Up Defending Yesterday.

No Decision Has Been Made Unless Carrying It Out In Specific Steps Has Become Someone's Work Assignment And Responsibility.