I Think That, Ah, I'm

The Balance Of Power Is Shifting Toward Consumers And Away From Companies The Right Way To Respond To This If You Are A Company Is To Put The Vast Majority Of Your Energy, Attention And Dollars Into Building A Great Product Or Service And Put A Smaller Amount Into Shouting About It, Marketing It.

A Company Shouldn't Get Addicted To Being Shiny, Because Shiny Doesn't Last.

Will You Be Clever At The Expense Of Others, Or Will You Be Kind?

There Are Two Kinds Of Companies, Those That Work To Try To Charge More And Those That Work To Charge Less. We Will Be The Second.

On The Internet, Companies Are Scale Businesses, Characterized By High Fixed Costs And Relatively Low Variable Costs. You Can Be Two Sizes: You Can Be Big, Or You Can Be Small. It's Very Hard To Be Medium. A Lot Of Medium-sized Companies Had The Financing Rug Pulled Out From Under Them Before They Could Get Big.