Don’t Be Different Just To

Living With Doubt ... Is Almost Always More Profitable Than Living With Certainty. People Don't Like Doubt, So They Pay Money And Give Up Opportunities To Avoid It. Entrepreneurshi P Is Largely About Living With Doubt. If You Need Reassurance, You're Giving Up Quite A Bit To Get It. On The Other Hand, If You Can Get In The Habit Of Seeking Out Uncertainty, You'll Have Developed A Great Instinct.

You Cannot Buy Your Way To Share Of Voice Today; You Cannot Buy Attention Anymore.

Giving People What They Want Isn't Always What They Want.

Art Is What We're Doing When We Do Our Best Work.

The Resistance Is Not Something To Be Avoided, It's Something To Seek Out.