Conductors Do Not Know How

We Can Ill Afford To Have Activities Conducted As "non-profit," That Is, As Activities That Devour Capital Rather Than Form It, If They Can Be Organized As Activities That Form Capital, As Activities That Make A Profit.

People Who Don't Take Risks Generally Make About Two Big Mistakes A Year. People Who Do Take Risks Generally Make About Two Big Mistakes A Year.

Communication Always Makes Demands. It Always Demands That The Recipient Become Somebody, Do Something, Believe Something. It Always Appeals To Motivation.

Meetings Are A Symptom Of Bad Organization. The Fewer Meetings The Better.

Objectives Are Not Commands; They Are Commitments.