Isn't The Drawing Board The

The Secret To Being Wrong Isn't To Avoid Being Wrong! The Secret Is Being Willing To Be Wrong. The Secret Is Realizing That Wrong Isn't Fatal.

Just About Anything Worth Doing Is Worth Doing Better.

If You're Not Proud Of Where You Work, Go Work Somewhere Else.

The Market And The Consumer And Idea Trump The System.

Any Customer That Walks Away, Disrespected And Defeated, Represents Tens Of Thousands Of Dollars Out The Door, In Addition To The Failure Of A Promise The Brand Made In The First Place. You Can't See It But It's Happening, Daily.