Brand Inside Is More Important

Formula For Success: Under Promise And Over Deliver.

Treat The Customer As An Appreciating Asset.

The Most Important And Visible Outcropping Of The Action Bias In Excellent Companies Is Their Willingness To Try Things Out, To Experiment. If You Wait Until You Believe You Are Safe, Sure To Be Without Occasional Foolish Feelings, You've Most Likely Waited Too Long.

Collections Of Books And Other Documents, Either Printed Or Electronic, Are A Form Of Congregation.

I'm About As Far From Being A Flag-waver - You Won't Find Any American Flag Pins In My Drawer - As Someone Can Be.