Why Go For A Costly,

Society Is Celebrity-based And We Are Determined To Use [celebrities'] Voices To Make Sure No One Forgets There Are Issues Over The Use Of Animals. Celebrities Can Be Great For Our Cause And Can Really Make People Sit Up And Think For The First Time About Animal Abuse.

At Peta, We Often Say That The Issue Of How Animals Are Treated Isn't Just About Them; It's About Us, How We Behave.

A Burning Building Doesnt Help Melt Peoples Hearts, But Times Change And Tactics, Im Sure, Have To Change With Them. If You Choose To Carry Out Alf-style Actions, I Ask You To Please Not Say More Than You Need To, To Think Carefully Who You Trust, To Learn All You Can About How To Behave If Arrested, And So To Try To Live To Fight Another Day.

Pet Ownership Is Slavery. Animals Are Not Ours To Eat, Wear, Experiment On, Or Be Entertained By.

Being Asked To Support Humane Meat Means Being Asked To Support The Suffering Of Animals In Transport, To Approve Of Treatment That Causes Them Palpable Fear, Their Bodies Shaking And Their Eyes Wide As Saucers, As They Are Slung By Their Legs Into Crates That Are Slammed Onto The Back Of A Truck.