To See Ourselves As Others

Give Us This Day Our Daily Faith, But Deliver Us, Dear God, From Belief.

There Is No Bad Day That Can’t Be Overcome By Listening To A Barbershop Quartet. This Is Just Truth, Plain And Simple.

Experience Is Not A Matter Of Having Actually Swum The Hellespont, Or Danced With The Dervishes, Or Slept In A Doss-house. It Is A Matter Of Sensibility And Intuition, Of Seeing, And Hearing The Significant Thing, Of Paying Attention At The Right Moments, Of Understanding And Coordinating. Experience Is Not What Happens To A Man; It Is What A Man Does With What Happens To Him.

People Often Ask Me What Is The Most Effective Technique For Transforming Their Life. It Is A Little Embarrassing That After Years And Years Of Research And Experimentation, I Have To Say That The Best Answer Is - Just Be A Little Kinder.

I Have Discovered The Most Exciting, The Most Arduous Literary Form Of All, The Most Difficult To Master, The Most Pregnant In Curious Possibilities. I Mean The Advertisement. It Is Far Easier To Write Ten Passably Effective Sonnets, Good Enough To Take In The Not Too Inquiring Critic, Than One Effective Advertisement That Will Take In A Few Thousand Of The Uncritical Buying Public.