The Purpose Of Art Is

Language Is The Biggest Barrier To Human Progress Because Language Is An Encyclopedia Of Ignorance. Old Perceptions Are Frozen Into Language And Force Us To Look At The World In An Old Fashioned Way.

Creative Thinking - In Terms Of Idea Creativity - Is Not A Mystical Talent. It Is A Skill That Can Be Practised And Nurtured.

Opportunity Ideas Do Not Lie Around Waiting To Be Discovered. Such Ideas Need To Be Produced.

As Competition Intensifies, The Need For Creative Thinking Increases. It Is No Longer Enough To Do The Same Thing Better . . . No Longer Enough To Be Efficient And Solve Problems.

Complacency With Our Traditional Judgement Based Thinking Methods Is Not Enough. Our Existing Thinking Habits Are Excellent Just As The Rear Wheel Of A Motor Car Is Excellent But Not Enough. We Need To Put Far More Emphasis On Creative And Design Thinking. Judgement And Analysis Are Not Enough.