The Key To Success Is

Making Promises And Keeping Them Is A Great Way To Build A Brand.

How Dare You Settle For Less When The World Has Made It So Easy For You To Be Remarkable?

The Tragedy Is That Society (your School, Your Boss, Your Government, Your Family) Keeps Drumming The Genius Part Out. The Problem Is That Our Culture Has Engaged In A Faustian Bargain, In Which We Trade Our Genius And Artistry For Apparent Stability.

Everyone Is Not Your Customer.

The Challenge Is Simple: Quitting When You Hit The Dip Is A Bad Idea. If The Journey You Started Was Worth Doing, Then Quitting When You Hit The Dip Just Wastes The Time You’ve Already Invested. Quit In The Dip Often Enough And You’ll Find Yourself Becoming A Serial Quitter, Starting Many Things But Accomplishing Little. Simple: If You Can’t Make It Through The Dip, Don’t Start. If You Can Embrace That Simple Rule, You’ll Be A Lot Choosier About Which Journeys You Start.