The Danger Of The Web

As Our Society Gets More Complex And Our People Get More Complacent, The Role Of The Jester Is More Vital Than Ever Before. Please Stop Sitting Around. We Need You To Make A Ruckus.

Good Marketers Measure.

In A Battle Between Two Ideas, The Best One Doesn't Necessarily Win. No, The Idea That Wins Is The One With The Most Fearless Heretic Behind It.

Perhaps Marketing Is About To Transition To A New Kind Of Profession, One That Requires Insight, Dedication And Smarts.

The Mistake So Many Marketers Make Is That They Conjoin The Urgency Of Making Another Sale With The Timing To Earn The Right To Make That Sale. In Other Words, You Must Build Trust Before You Need It. Building Trust Right When You Want To Make A Sale Is Just Too Late.