The Big Win Is When

If You Are Afraid To Write Or Edit Or Assemble Or Disassemble, You Are Merely A Spectator. And You Are Trapped, Trapped By The Instructions Of Those You've Chosen To Follow. Twenty People In The Field And Eighty Thousand In The Stands. The Spectators Are The Ones Who Paid To Watch, But It's The Player On The Field Who Are Truly Alive.

Understanding The Mythology Of Your Partner, Your Customer And Your Audience Is Far More Important Than Watching The Instant Replay Of What Actually Happened.

Faced With The Opportunity To Become The Category Of One, We Almost Always Hesitate, Almost Always Compromise, Almost Always Dumb It Down To Play It A Little Bit Safer

You Are Not Your Resume, You Are Your Work.

Successful People Are Successful For One Simple Reason: They Think About Failure Differently.