Some Things Need To Be

Original Visions Are Often Wrong. Companies Have To Morph As They Learn What Customers Don't Want.

You Need To Save Some Mental, Physical, And Emotional Resources For Enhancing Your Product After You Ship. A Revolution Is A Triathlon, Not A Hundred-yard Dash-it Requires Long Distance Stamina And Multiple Skills Such As Creating, Churning, And Evangelizing.

The Beauty Of Goodreads Is That You Know You’re Sowing In A Field Where Everyone, By Definition And Self-selection, Loves To Read.

I Don't Want To Make More Friends. I Have Four Kids, I Have Plenty Of Friends, And All The Personal Relationships I Need.

Enchantment Is The Purest Form Of Sales