Screw-ups Are The Mark Of

Life Is Pretty Simple: You Do Some Stuff. Most Fails. Some Works. You Do More Of What Works. If It Works Big, Others Quickly Copy It. Then You Do Something Else. The Trick Is The Doing Something Else.

The Company's Most Urgent Task Is To Learn To Welcome, Beg For, Demand - Innovation From Everyone.

Customers Perceive Service In Their Own Unique, Idiosyncratic, Emotional, Irrational, End-of-the-day, And Totally Human Terms. Perception Is All There Is!

Life Is Too Short For Non-wow Projects.

Communication Is Everyone's Panacea For Everything.