People Around The World, They

I've Traveled Around The World, And What's So Revealing Is That, Despite The Differences In Culture, Politics, Language, How People Dress, There Is A Universal Feeling That We All Want The Same Thing. We Deeply Want To Be Respected And Appreciated For Our Differences.

Despite The Fact That Starbucks Has Grown To Be A Large Company. We've Always Played Music In Our Stores And Has Always Acted As An Opportunity To Create A Mood In Our Stores. And Customers Started Asking, "what Song Are You Playing And Can I Buy That?" . And We Said "no." And That Was Kind Of The Catalyst For Beginning To Look At Music. We Started Out With Our Own Compilations And After The Success Of That. We Had The Courage To Say, "let's Produce Our Own Record." And The First Record Was With Ray Charles Before He Unfortunately Passed Away.

Entrepreneurs Must Love What They Do To Such A Degree That Doing It Is Worth Sacrifice And, At Times, Pain. But Doing Anything Else, We Think, Would Be Unimaginable.

Customers Must Recognize That You Stand For Something.

I Think The Currency Of Leadership Is Transparency. You've Got To Be Truthful. I Don't Think You Should Be Vulnerable Every Day, But There Are Moments Where You've Got To Share Your Soul And Conscience With People And Show Them Who You Are, And Not Be Afraid Of It.