Leaders May Inspire, But Only

Organizations Should Say And Do The Things They Actually Believe.

Stories Are Our Attempts To Share Our Values & Beliefs With The Hopes That We May Attract Those Who Believe What We Believe. This Is The Basis Of Forming A Trusting Relationship. Story Telling, Therefor, Is Only Worthwhile When It Tells What You Stand For, Not What You Do.

We Don't Learn Much When Everything Goes Right. We Learn The Most When Things Go Wrong.

Progress Is More Important Than Perfection.

Always Plan For The Fact That No Plan Ever Goes According To Plan.