I Think The Most Significant

While Values Drive Behaviors, Principles Govern Consequences.

What We Are Communicates Far More Eloquently Than Anything We Say Or Do. There Are People We Trust Because We Know Their Character. Whether They're Eloquent Or Not, Whether They Have Human-relations Techniques Or Not, We Trust Them And Work With Them.

The Commitments We Make To Ourselves And To Others, And Our Integrity To Those Commitments, Is The Essence And Clearest Manifestation Of Our Proactivity.

"if I Make Deposits Into An Emotional Bank Account With You Through Courtesy, Kindness, Honesty, And Keeping My Commitments To You, I Build Up A Reserve. Your Trust Toward Me Becomes Higher, And I Can Call Upon That Trust Many Times If I Need To. I Can Even Make Mistakes And That Trust Level, That Emotional Reserve, Will Compensate For It. My Communication May Not Be Clear, But You'll Get My Meaning Anyway. You Won't Make Me "an Offender For A Word." When The Trust Account Is High, Communication Is Easy, Instant, And Effective."

True Effectiveness Is A Function Of Two Things: What Is Produced (the Golden Eggs) And The Producing Asset (the Goose).