I'm Not Sure There's Any

More Than Ever, We Express Ourselves With What We Buy And How We Use What We Buy. Extensions Of Our Personality, Totems Of Our Selves, Reminders Of Who We Are Or Would Like To Be. Great Marketers Don't Make Stuff. They Make Meaning.

Marketing By Interrupting People Isn’t Cost-effective Anymore. You Can’t Afford To Seek Out People And Send Them Unwanted Marketing Messages, In Large Groups, And Hope That Some Will Send You Money. Instead, The Future Belongs To Marketers Who Establish A Foundation And Process Where Interested People Can Market To Each Other. Ignite Consumer Networks And Then Get Out Of The Way And Let Them Talk.

In Basic Terms, Civilization Is Dependent Upon The Spontaneity And Fulfillment Of The Individual. Your Civilization Is In Sad Straits. Not Because You Are Allowed Spontaneity Or Fulfillment To Individuals, But Because You Are Denied It, And Because Your Institutions Are Based Upon That Premise.

Either You’re Going To Tell Stories That Spread, Or You Will Become Irrelevant.

My Life Is Mine And I Form It. Tell Yourself This Often. Create Your Own Life Now, Using Your Beliefs As An Artist Uses Color.