Everything Is Design. Everything!

Asymmetric Balance Creates Greater Reader Interest. Pleasure Derived From Observing Asymmetrical Arrangements Lies Partly In Overcoming Resistances, Which, Consciously Or Not, The Spectator Adjusts In His Own Mind.

Design Is A Way Of Life, A Point Of View. It Involves The Whole Complex Of Visual Communications: Talent, Creative Ability, Manual Skill, And Technical Knowledge. Aesthetics And Economics, Technology And Psychology Are Intrinsically Related To The Process.

The Reason I Always Insisted On Signing My Work Was Not To Be Subordinate To Anyone.

Design Is Everything. Everything!

Design Is The Method Of Putting Form And Content Together. Design, Just As Art, Has Multiple Definitions; There Is No Single Definition. Design Can Be Art. Design Can Be Aesthetics. Design Is So Simple, That's Why It Is So Complicated.