At Imvu, We Opened Up

The Goal Of A Startup Is To Figure Out The Right Thing To Build-the Thing Customers Want And Will Pay For-as Quickly As Possible. In Other Words, The Lean Startup Is A New Way Of Looking At The Development Of Innovative New Products That Emphasizes Fast Iteration And Customer Insight, A Huge Vision, And Great Ambition, All At The Same Time.

If You Cannot Fail, You Cannot Learn.

As You Consider Building Your Own Minimum Viable Product, Let This Simple Rule Suffice: Remove Any Feature, Process, Or Effort That Does Not Contribute Directly To The Learning You Seek.

What If We Found Ourselves Building Something That Nobody Wanted? In That Case What Did It Matter If We Did It On Time And On Budget?

Science And Vision Are Not Opposites Or Even At Odds. They Need Each Other. I Sometimes Hear Other Startup Folks Say Something Along The Lines Of: 'if Entrepreneurship Was A Science, Then Anyone Could Do It.' I'd Like To Point Out That Even Science Is A Science, And Still Very Few People Can Do It, Let Alone Do It Well.