Anybody Can Cut Prices, But

You Don't Have To Be The Biggest To Beat The Biggest.

Never Ask Anyone To Do What You Haven't Done Before And Wouldn't Do Again. That's A Pretty Fundamental Rule In Leadership... Treat Them Like You Treat Yourself. Things You Don't Like, They Don't Like.

[in Moscow] We Got Through To [soviet Leaders] Brezhnev And Kosygin On The Telephone. I Think It Was Because Nobody Had Ever Tried To Call Them At Home Before.

It Is The Individual's Ability To Deal With The Unexpected That Characterizes The Difference Between Success And Failure.

I Love This Country, I Love The Principles On Which It's Founded.