All Money Means To Me

Mcdonald's Is A People Business, And That Smile On That Counter Girl's Face When She Takes Your Order Is A Vital Part Of Our Image.

Look After The Customer And The Business Will Take Care Of Itself

If I Had A Brick For Every Time I’ve Repeated The Phrase Quality, Service, Cleanliness And Value, I Think I’d Probably Be Able To Bridge The Atlantic Ocean With Them.

Customers Tend To Avoid A Restaurant That's Going Aswamp In Its Own Sludge.

The Mcdonald Brothers Were Simply Not On My Wavelength At All. I Was Obsessed With The Idea Of Making Mcdonald's The Biggest And The Best. They Were Content With What They Had; They Didn't Want To Be Bothered With More Risks And More Demands.