A Lie Told Well Is

There Simply Is No Way To Describe The Past Without Lying. Our Memories Are Not Like Fiction. They Are Fiction.

We Need To Be Willing To Risk Embarrassment, Ask Silly Questions, Surround Ourselves With People Who Don't Know What We're Talking About. We Need To Leave Behind The Safety Of Our Expertise.

Creativity Is A Spark. It Can Be Excruciating When We're Rubbing Two Rocks Together And Getting Nothing. And It Can Be Intensely Satisfying When The Flame Catches And A New Idea Sweeps Around The World.

I Always Wanted To Be A Scientist, I Always Thought I'd Be A Scientist, That Was The Narrative I Was Carrying Around. I Worked In A Neuroscience Lab As An Undergraduate And Then After, Almost Five Years In Total, But I Realized I Just Wasn't Good At Science. I Didn't Have The Discipline For It.

What You Discover When You Look At Creativity From The Perspective Of The Brain Is That It Is Universal. We're All Creative All Of The Time, We Can't Help But Be Creative.